Awe Studios
Awe Studios
About Awe
We are experienced creatives with an entrepreneurial mindset. We have led teams, built businesses, raised capital and, on top of all, have creatively and strategically guided some of the world's most prestigious brands.
our guiding Principles
We are optimistic about the future and confidently embrace technology and the change it brings to the way how we work and play. We fearlessly embrace innovation.
Embrace Innovation
We believe that human creativity is at the heart and soul of every brand. Artificial Intelligence is a tool to augment and celebrate that creativity. It gives us creative superpowers.
Celebrate Creativity
Humans are storytellers. Emotions are the way how we connect. The best work is based on deep insights that trigger human emotions. Our founders closely work with our clients to unearth fundamental truths about their businesses. We believe that collaboration drives excellence.
Encourage Collaboration
Everything we do follows one single-minded goal: to drive value for our clients. In a digital, global and commoditised marketplace, brand is the most valuable asset. We help our clients to unlock its power to create sustainable success.
Drive Value
our Founders
Our founders have a combined experience of almost 40 years, building and guiding global brands. Our influence spans Europe, the US, Asia and APAC. We have helped bootstrapped early-stage startups, well-funded scaleups and global corporate giants reach their audiences in industries as diverse as fashion, finance, aviation, technology, not-for-profit, media, telecommunication, sport, retail, education, engineering and placemaking.

We work with ambitious clients to leverage the power of brand to generate lasting value.

Annika Weller

Annika is an award-winning creative director with 18 years of international experience building and guiding some of the world's most iconic brands such as BMW, Mini, Panasonic and Qantas. She is the founder and director of Awe Studios. With a background in fine art and design, Annika has won global awards, built brands from Rio de Janeiro to Miami and shared her wisdom at conferences in Sydney and Berlin.

Benni Weller

Benni is a strategic branding expert with a passion for innovation, tech and startups. He has spent his career at the intersection of strategy and creativity, translating business objectives into captivating stories and visual experiences. He is the CEO and co-founder of Bramp, a mentor at AXL Ventures and a well-known face in the Sydney startup scene.
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As an award-winning creative director with 18 years of international experience, Benni has created holistic brand experiences for an extensive list of international clients such as Hugo Boss, Virgin Australia, AFL, Optus, Commonwealth Bank of Australia, Eftpos, Seven West Media, GoreTex and DHL.

our Collaborators
We believe the future is decentralised. We work with a collective of experienced professionals who are experts in their field to create maximum value. We deliver top-tier agency work with zero overhead.

John Kerswell

White Label Words is a plug-in strategic copywriting and communications service for clients and agencies alike. As Copy Director, John works closely with clients and agency partners, using language and creative strategy to help solve business problems, define and articulate brand strategy and help bring communications to life.

Specialties: Naming, trademarks, nomenclature, brand articulation, messaging, copywriting and verbal identity.

Scott Heappey

Scott is a senior UI/UX specialist with a fuelled addiction to new trends and techniques. His focus is to tell a story while meeting all business objectives in a user-centric manner. Scott's experience spans over 10 years of UI/UX, quantitative and qualitative data collection, workshops, personas, ideation, storyboarding, prototyping, wireframing, user testing, implementation planning, user stories, user interface design, brand development, front-end development (HTML5, CSS3, SASS, Jquery), motion graphics, 3D, SEO, analytics, digital marketing, digital strategy, digital direction and project management.

Brands we've worked with*
*Brands our founders have worked with in the past while employed at agencies. None of these brands are current or past Awe Studios clients.
hello@awestudios.co
hello@awestudios.co
+61 481 182330
+61 481 182330
Interested in working together?
Awe Studios acknowledges the First Peoples of Australia and their Elders past, present and emerging. We pay our respect to the traditional creators, artists and owners of the land on which we live, love and work.
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